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8/1/11 – Aerios to launch DM campaign for The Grand Del Mar

Posted in: Company News by admin on 08/01/2011

One of California’s top golf resorts has retained Aerios to plan, execute, and track a direct mail lead generation campaign to drive sales of its Mediterranean-style, 4,000-5,000 sq-ft luxury Villas.

Nestled between the towns of Del Mar, La Jolla, and Rancho Santa Fe, these prestigious mansions include 24/7 concierge service and privileged access to the spa and resort amenities at The Grand Del Mar. They also feature a unique fractional ownership model structured for seasonal visitors to the San Diego area.

Direct response marketing typically out-performs other media for fractional real estate. Aerios is known for its expertise in this space, having launched successful campaigns for 40+ such developments since 1998.

For more information, contact Jim Fox at jfox@aerios.com or 303-302-3743.